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Creekwater Whiskey
Graphic Design, Layout, Print
April 2023
[03]
CREEKWATER is the whiskey label of American songwriter and musician Yelawolf. To celebrate the release of his album, we designed an extremely limited edition 18-year-aged whiskey.
Each bottle was presented in custom leather wraps and housed in bespoke wooden boxes, creating a tactile, collectible experience.
Every bottle included a personal letter from Yelawolf commemorating the album release, as well as custom Polaroid-style stickers designed to be collected and assembled into a master image—encouraging fans to engage with the product beyond the drink itself. Packed with intricate details and subtle Easter eggs for dedicated followers, the design meticulously explored every visual and tactile element to make this release truly unique.
The project demonstrates how storytelling, branding, and collectible design can converge to create an immersive, high-end fan experience.
